Staring at comic sans for a year will leave a mark on you.

Comic Sans isn’t a nightmare just for designers, it’s a nightmare for copywriters too. Especially when writing witty copy is on the line. Yes, every piece of copy was written, edited, and proofread using Comic Sans. None of this “let’s use Helvetica and switch the font later” kind of thing.

CASE FILM

In loving memory of Ricardo Wolff
🐺🤍🕊️

Agency: Innocean Berlin. Role: Sole Copywriter.
Nobody gets anywhere alone. Credits to everyone involved.

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